Our campaign systems use a mix of traditional digital techniques blended with gamification, psychology, economics and user participation.
The Holo-Ads project is the next generation in advertising, bringing the latest in Smart Advertising Systems and Holograms. The Optera Digital/Ignite partnership is an example of a strong private/public sector initiative in creating innovative products, that will define how brands and consumers interact in the coming years.



our work
Optera Digital has worked with some of the leading companies in the industry, on a wide variety of projects. We pride ourselves on our industry-leading versatility and our upholding of the mantra of Transmedia, by telling your story with multiple methods.




our team
At Optera Digital, we pride ourselves on being an inclusive, equal opportunity company and our highly talented team is from all walks of life, with different backgrounds.
We believe in unearthing and honing the talents of individuals who would otherwise be overlooked, and that a lack of experience is merely a minor obstacle in the way of unlocking true potential.












Optera Digital improved our product value by creating usage based holographics middleware for our networking solutions. Thanks to them our products have a built in an eco-system that grows and upgrades itself. When you need a team that thinks light years ahead of everyone else, its these guys!

Optera Digital built us a standalone holographic solution for one of our civic engagement programs. Their recreation of an important historical personality using cutting edge technology allowed us to do something that has never done before. Their level of professionalism cannot be matched.

The Optera team has a knack of understanding their clients’ needs. They have a talented and versatile set artists and engineers whose holograms and artwork create the desired impact. Our brand is stronger because of them.
Just a little insight into what goes on at Optera Digital